Oishii Email Marketing

A large portion of my day-to-day at Oishii was managing our email program. I not only created the content but spent time on the strategy side, making sure messages were tailored to specific audiences.

While at Oishii, our had an average open rate of over 50% and a click rate of around 3%.

Our content was varied, from pop-up events to brand collabs, and even limited-edition giveaways.